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  • Media Trends and Predictions 20211
  •  BrandZ Top 100 Most Valuable Chinese Brands 2020
  •  Media Reactions
  • Alexis Nasard to join Kantar as CEO
  • COVID-19 Barometer shows consumers are in for the long haul
  • Kantar exceeds 100 million respondents with new UUPON partnership
  • Discover the BrandZ Top 100 Most Valuable Global Brands for 2020
  •  Kantar Marketplace is live in Taiwan - Part of an exciting journey with 100 world top advertisers…
  • COVID-19 Barometer
  • Creative Dvelopment during COVID-19
  • COVID-19: Asians worried sick about financial health
  • 2020 Media Trends & Predictions Focus
  •  MOBILITY FUTURES
  • Amazon crowned 2019’s BrandZTM Top 100 Most Valuable Global Brand
  • How can gender progressive advertising help grow your brand?
  • Centennials are the new economic powerhouse.
  • Global Mobile Gamer Behaviour and Attitude Report
  • The moment that insurance started working for people
  • Consumers in Taiwan want brands to stand up for local causes
  • Connected cars. Disconnected owners.

Media Trends and Predictions 20211

10 trends that will impact media and communications in 202

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BrandZ Top 100 Most Valuable Chinese Brands 2020

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Media Reactions

The first global equity evaluation study of media channels and brands among consumers and marketers.

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Alexis Nasard to join Kantar as CEO

Find out more

COVID-19 Barometer shows consumers are in for the long haul

Find out more

Kantar exceeds 100 million respondents with new UUPON partnership

Find out more

Discover the BrandZ Top 100 Most Valuable Global Brands for 2020

Find out more

Kantar Marketplace is live in Taiwan - Part of an exciting journey with 100 world top advertisers…

Find out more

COVID-19 Barometer

The leading syndicated study on how COVID-19 is influencing consumer behaviour, attitudes and expectations, covering over 50 markets.

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Creative Dvelopment during COVID-19

Should you be advertising at the moment... and what sort of content should you be putting out?

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COVID-19: Asians worried sick about financial health

Despite the increasing numbers of cases of COVID-19 across Asia, the top fear is not falling sick but the threat that the virus may hurt individuals’ financial health.

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2020 Media Trends & Predictions Focus

There has never been a more exciting time in media: but how will these accelerating, unrelenting changes impact your business in 2020 and beyond?

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MOBILITY FUTURES

Discover how urban mobility will be shaped by the world’s great cities

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Amazon crowned 2019’s BrandZTM Top 100 Most Valuable Global Brand

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How can gender progressive advertising help grow your brand?

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Centennials are the new economic powerhouse.

Representing 35% of the global population, Centennials have become an economic powerhouse with a growing influence on spending and brand loyalty.

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Global Mobile Gamer Behaviour and Attitude Report

Insights into three stages of a typical mobile gamer journey: discovery, engagement and purchase.

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The moment that insurance started working for people

Insurance brands are starting to find moments that help customers today rather than to protect against future misfortune.

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Consumers in Taiwan want brands to stand up for local causes

The rising tide of social consciousness is causing brands to weave purpose into the fabric of their businesses...

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Connected cars. Disconnected owners.

Auto brands invest billions in developing connected car features in an attempt to gain competitive advantage.

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Research expertise

  • Brand and communication
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  • Qualitative
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Key research tools

  • Concept eValuate
  • ConversionModel
  • Connect
  • ValueManager
  • Matrix
  • Needscope
  • TRI*M

Research sectors

  • FMCG
  • Finance
  • Technology and Communications
  • Political & Social

Growth challenges

  • Loyalty and new spend
  • New customers
  • New products and services
  • New markets
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